For a brighter white coat

This white cat shampoo is made to lift dullness from pale fur without leaving a heavy feel. The lather is light and easy to rinse, so you spend less time chasing suds and more time with a coat that looks clean, soft, and even.

Use it on bath days

Reach for it when your cat's white patches pick up dust, or after a muddy day by the door. The formula works through short fur and longer coats alike, and a small amount goes a long way in a 12 oz bottle.

Keeps grooming simple

You can work it through wet fur with your hands or a washcloth, then rinse until the water runs clear. It leaves the coat feeling smooth, not stripped, which makes brushing easier after the bath.